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Enquirer Consulting Group / Prepared for Happinest Brands
August 2026

Five brands.
One outbound unit.

You said a call would be great. Before we speak, here is the short version, built for Happinest Brands. About three minutes end to end.
DesignBuildRunHand over
BUILDRUNOWN
Enquirer AI is the outbound engine of Enquirer Consulting Group
What we see

Most growth still waits for someone to raise a hand.

01
Five home service brands run from one home office, with over 1,000 locations across the country.
02
In franchising, candidate flow mostly arrives from portals, brokers and referrals. Those channels deliver whoever comes to you, in the order they arrive.
03
ecomaids and Sparkle Squad sell to businesses as well as homeowners. Offices, property managers, HOAs. That is an audience you can target by name.
04
From the outside the inbound side is clear. What we cannot see is anyone going out to named candidates or named accounts first.
Reputation and relationships got you here. Neither one picks who you talk to next.
Prepared for Happinest Brands
Where this goes

From waiting for hands to picking the names.

Today
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Growth depends on who finds you.
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Commercial work sits with each local owner to win, alongside running the business.
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Five brands, five separate growth stories.
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No single place that owns proactive prospecting.
In the first weeks and months
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A named list of the operators and the businesses you actually want, built brand by brand.
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Outbound that goes out first, so pipeline is not only what walks in.
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One unit, pointed at whichever brand needs volume that quarter.
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A trained operator at the home office who owns it after we leave.
Enquirer Consulting Group
How the engagement works

Build. Run. Own.

01 / BUILD

Build

We design, staff and stand up the complete unit. The named-account data, the messaging, the outbound engine, the automation and the reporting.

02 / RUN

Run

We run it in market for a fixed four months and prove it on real booked meetings, not slides. First conversations land early.

03 / OWN

Own

We hand over the playbook, the tooling, the dashboards and a trained operator. You own the engine.

One contractor, a network of specialists. One point of contact, and you never manage a stack of tools or freelancers.
We build it, run it in market, then hand you the keys
What we build for Happinest Brands

Three things, built for how Happinest actually grows.

The named list

Franchise candidates by profile, not whoever clicked an ad. Proven multi unit operators, owner operators in the metros you want next, and the commercial accounts your cleaning and window brands can already serve.

The outbound unit

The messaging, the sending capacity, the automation and the reporting, designed and staffed. Research led and human reviewed, so every message reads like it was written for one person.

The handover

Playbook, tooling, dashboards and a trained operator. After four months the unit sits inside your home office and can serve every brand in the portfolio.

You already run a home office that supports every brand. This is the same idea, pointed outward.
Enquirer Consulting Group
The engine, in plain terms

Every message, written for one real person.

01

Target

Named accounts and named people, built brand by brand. Franchise candidates on one track, commercial accounts on the other.

02

Personalize

AI reads each profile and writes a unique message. No templates.

03

Hand off warm

A positive reply pings you and your operator with the prospect and a way to reach them.

04

You take it from there

You take pre-qualified conversations. The engine handles everything before it.

Research-led and human-reviewed. Every message is on-brand, and most of the volume runs on capacity we operate, not only your account.
Enquirer AI is the outbound engine of Enquirer Consulting Group
Why this fits Happinest

Built once. Pointed five ways.

01

One office, five brands

The unit is built at the home office and aimed at whichever brand needs candidates or commercial work next. A single brand franchisor never gets that multiplier.

02

Two audiences, one machine

Franchise candidates and commercial accounts are both business to business, and both can be targeted by name. The same unit serves both.

03

Process, not campaigns

This is a documented unit with a playbook and a dashboard, built to be handed over and repeated. Not a campaign that stops the month someone stops paying.

Enquirer Consulting Group
Proof, in the field

Numbers from live campaigns, not projections.

Tim Rath
Chief Operating Officer, Innovative Radiology
Enquirer AI helps us identify the right people and start the conversation in a much smarter way.
$10M+
New business sold for clients.
3,500+
Qualified conversations generated.
100,000+
Decision makers reached for clients.
Fixed engagement, then you own it.
Why ECG

You own it at the end. That is the difference.

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Without building an outbound team from scratch.
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Without a permanent agency on retainer forever.
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Without a stack of tools and freelancers to manage.
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Without lock-in. You own the engine, including the operator who runs it.
A freelancer sends emails. An agency rents you reps. A consultancy hands you a slide deck. We design the engine, staff it, run it, prove it on real meetings, then hand you the keys.
Enquirer Consulting Group
How we start

Stand up fast. Prove it. Then scale.

Stand up

Build

The named-account data, the messaging, the engine and the dashboard. Day-one capacity from warmed assets and managed seats.

Prove

The test

Run against the KPIs we agree up front. First meetings on the calendar early.

Scale

Ramp

Once the numbers hold, ramp the seats and breadth to the volume you want.

Own

Hand over

Playbook, tooling, dashboards and a trained operator. The engine is yours.

Onboarding sets the targeting and the voice first, so the outreach lands warmer every week.
Enquirer Consulting Group
Next step

Let's see if the mechanism fits.

  1. A short call with Paul, 20 minutes, at a time that suits you.
  2. Paul brings the named accounts and the exact people we would start with, franchise candidates on one side and commercial accounts on the other. You tell us if the list is right.
  3. If it fits, we agree the scope and a start date. If not, you keep the read.
Reply with two or three times that suit and we will work around you, or grab a slot at cal.com/ecg.
Enquirer AI is the outbound engine of Enquirer Consulting Group
Enquirer Consulting Group

We build it, run it in market, then hand you the keys.

Paul Smaldone   /   paul@enquirerconsulting.com   /   cal.com/ecg
Enquirer AI is the outbound engine of Enquirer Consulting Group. Prepared for Happinest Brands.